“Take Great Games With You.　NEOGEO, a part of your everyday.” SNK Launches Official Online Store “NEOGEO STYLES”

 

Osaka, Japan — SNK Corporation is pleased to announce the launch of its official online store, “NEOGEO STYLES,” opening on May 29, 2026.

 

 

 

About “NEOGEO STYLES”

 

SNK Corporation has launched “NEOGEO STYLES,” a new online store offering apparel, accessories, and lifestyle merchandise inspired by SNK’s iconic game franchises, including FATAL FURY, THE KING OF FIGHTERS, SAMURAI SHODOWN, and METAL SLUG.

The store features a wide range of products designed to bring SNK’s worlds and characters into everyday life, including T-shirts, outerwear, caps, accessories, and various lifestyle goods for fans to enjoy both in and beyond gaming.

In addition, merchandise previously sold at the SNK booth during EVO Japan 2026 will also be available through post-event online sales.

Through “NEOGEO STYLES,” SNK aims to provide long-time fans with new ways to connect with beloved titles while also introducing new audiences to SNK’s IPs through fashion and lifestyle products.

To celebrate the launch, SNK will also release a collaborative cap with the sports and lifestyle brand NEW ERA®.

SNK is also preparing support for overseas customers in stages, with the goal of sharing the appeal of SNK IPs with fans around the world.

Building on the experience and positive fan response from the “SNK OFFICIAL STORE -LIMITED-” operated between April 2025 and March 2026, SNK will continue expanding its merchandise initiatives under the new “NEOGEO STYLES” brand concept.

 

Brand Concept

 

“Take Great Games With You”

“NEOGEO, a part of your everyday.”

 

“NEOGEO STYLES” is built around the idea that SNK titles are not only meant to be played, but also worn, displayed, and incorporated into everyday life.

Inspired by the legacy of NEOGEO-era gaming culture and SNK’s iconic characters, the brand transforms beloved game experiences into products that align with modern lifestyles and contemporary fashion trends.

Going forward, SNK plans to continue expanding the brand through new merchandise, limited-edition items, and collaborations with creators and lifestyle brands.

 

Online Store Information

 

Store Name: NEOGEO STYLES
Launch Date & Time: May 29, 2026, 12:00 PM (JST)

 

Official Online Store:
NEOGEO STYLES Official Store

Official X Account:
NEOGEO STYLES Official X Account

The official account will regularly share updates on new products, campaigns, and special announcements.

 

Sales Regions:
Domestic sales available in Japan, with support for overseas customers planned in stages.

Please note that additional shipping fees may apply for certain domestic regions, including Hokkaido, Okinawa, and remote islands. Please refer to the store’s shopping guide for details.

 

International Shipping:
Direct international shipping is not currently available. Overseas purchases are planned to be supported through the proxy purchasing service “Buyee Connect” starting in mid-June 2026.

 

Payment Methods:
The store supports major credit cards and various cashless payment methods.
Please refer to the shopping guide for additional details.

・Member registration is required for first-time purchases.

 

Operator: SNK Corporation

 

Purchase Bonus

 

Customers who spend JPY 10,000 or more (tax included) in a single order will receive one special acrylic plate as a purchase bonus.

・This bonus item is the same acrylic plate previously distributed at the SNK merchandise booth during EVO Japan 2026, where it received a very positive response from fans.

・Available while supplies last.